Category: Offline Marketing

Networking is creating a foundation of connections that can boost your business, motivate and support you with all of your efforts. If you’re an entrepreneur or business owner, you never want to operate alone.

When you’re employed by a business, it’s fairly easy to find clients because you work for the clients that are assigned to you. You don’t…

Whether your business is just getting off the ground or it’s been established for quite a while, there are always times when you need to take stock. Not literally inventory your stock on hand, but look at where your business stands and how successful and profitable it truly is.

The subject today is: What do I actually sell?

Surely some will say: my products or my service, etc.

However, it is not that easy. Here you can find a chronology of when I sell what:

During the first 30 seconds, I sell myself!
After that, I sell harmony and trust for 2 minutes.
And at last, I sell the personal benefit for the customer.
This does not look very spectacular, but these 3 points are very complex.

With the number of online businesses that make use of marketing strategies for their marketing needs today, having a smaller business type on the World Wide Web becomes much more challenging. You need to find a way in order to step up your game.

A mistake that a lot of online marketers make is ignoring the potential of offline marketing. It used to be that direct mail marketing with postcards or sales letters was the go-to way to market.